В Budget Forecast - big updates. Firstly, it has a number of new options: now you can calculate the budget by mobile, forecast the amount of expenses for the week and choose the desired currency of calculations.
In addition, the tool has learnt to provide greater accuracy of calculations thanks to the introduction of a new algorithm. If earlier at the moment of calculation the system was oriented on the a competitive "here and now" situation and generalised statistics, the new Forecaster uses statistics for the required period. It takes real data from a similar season and takes into account positions, bids, number of impressions, number and price of clicks for your chosen phrase at different times of the day and days of the week. And, in addition to prices, it calculates the possible reach at different positions.
Source : https://yandex.ru/support/direct-news
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