Universal Analytics support is being discontinued
Last updated: 27 October 2022 Google Analytics 4 is our new statistics solution that replaces Universal Analytics. On 1 July 2023, Universal Analytics resources will cease...
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Google and social media advertising. News of the world.
All updates and additions in Google AdWords, and just useful information.
Last updated: 27 October 2022 Google Analytics 4 is our new statistics solution that replaces Universal Analytics. On 1 July 2023, Universal Analytics resources will cease...
Although adverts can be considered an engine of progress, they are an irritant that many people try to get rid of. Ad blocker extensions were invented especially for this purpose, but they are practically useless in mobile applications. But if...
Research company Cylance reported the discovery of a malicious Google advertising campaign targeting Mac computers. Specialists said that the attackers were able to acquire top spots in AdWords adverts for the query "Google Chrome"....
Google AdSense contextual advertising service has introduced a new design of text ad units. Now they will be designed in a minimalist style. Google notes that the new design looks more modern and does not distract...
Antitrust authorities of the European Union may prohibit Google to pay smartphone manufacturers monetary compensation for exclusive pre-installation on devices Android search Google. This is reported by Reuters with reference to a 150-page document of the European Commission, sent to...
The European Commission intends to prohibit Google from paying cash rewards to Android device manufacturers for installing the company's applications. The regulator also plans to charge the corporation with a fine for violation of antitrust laws. This is stated in the document, which got...
The popularity of ad blockers has forced Google to take the problem seriously.The company is ready to develop a unified policy so that audiences will finally stop avoiding online ads. Now the project has taken shape as the Coalition for Better Ads - about its...
In addition to graphic and video ads, conversions by impressions can now be tracked by text and adaptive ads in the contextual media network. Thanks to Active View technology, only displays in the visible area of the screen are recorded....
The market of contextual advertising on the Internet has grown by 50%, which indicates that small and medium-sized businesses are doing better. This was announced by Dmitry Sholomko, CEO of Google Ukraine, within the framework of the general meeting...
Google AdWords has introduced a tool for previewing adverts. According to Search Engine Table, the innovation is related to the transition to expanded text ads, which will be implemented in October.With the new...